Helping businesses direct funds more meaningfully to small, local, high-impact non-profits.
What’s in it for
non-profits?
There are tens of thousands of small and local charities and non-profits in the UK, often formed at grassroots level as a result of their leadership’s experience or expertise, who are able to make a big impact with a small amount of funding. However, they can struggle to attract the funding they need to grow their impact as they grapple with grants that involve complicated applications processes or restrictive funding pots.
Often making their first steps into funding applications – non-profits are offered a simple, informal and friendly process that helps them to get their message in front of funders who really care about the impact they are making and are proud to support them in their goals by offering unrestricted funding.
What’s in it for businesses?
All of our Amplify Funding Programmes are funded by our partner businesses.
An increasing number of businesses want to be involved in making a meaningful difference in their local communities, and they want to empower their employees in the process. But doing so alongside the day-to-day running of a business can be logistically difficult
We put the hard work into finding and selecting the kinds of non-profits businesses are interested in supporting, by doing the necessary due diligence, communicating with their employees and their leadership to engage them in the decision-making process whilst using a minimum of their time and resources.
If you are a business currently looking for more meaningful ways to give to charity, please head to our Business page to find out more about how we could help you!
Programmes currently taking applications
John Good Group: Grants for Good
The Grants for Good Fund awards £60,000 of funding annually between twenty charitable organisations. The applications cycle runs quarterly, meaning every three months, we will share £15,000 between five shortlisted projects.
Watch this space for more programmes coming soon!
Here are some of the latest projects to benefit from one of our Amplify Funding Programmes:
Stairfoot Foodbank is a crucial resource in Barnsley, providing emergency food parcels to individuals and families facing financial hardship. Serving up to 147 people weekly, it operates entirely through dedicated volunteers who also conduct fundraising activities like car boot sales and coffee mornings to raise funds for purchasing non-donated food items.
Ben’s Den is a charity founded in memory of Ben Parker, who battled leukaemia from a young age until his passing in 2003. Established by his parents in March 2004, the charity offers families of children with cancer or leukaemia free holidays in specially adapted caravans. It aims to provide these families with much-needed breaks away from hospital settings.
PramDepot provides emergency baby boxes to vulnerable pregnant women lacking essential supplies, focusing on those in London who have minimal support from government or local authorities. Each month, around 40 women and their newborns receive quality clothing, feeding, and sleeping equipment in gift boxes that ensure mothers feel valued. The organisation collects preloved items from public donations, diverting thousands from landfills, and also use funding to provide new items such as pumps and sterilisers.
Hidden Disabilities is a new charity in Hull that supports people with non-visible disabilities through social, wellness and personal development events and activities, and also by raising awareness. Hidden disabilities can include chronic illness, mental health conditions, neurodivergence, cognitive, sensory and movement disorders. These can severely impact daily life yet remain unnoticed, leading to scepticism and isolation. The charity organises inclusive events providing education and support to improve physical and mental health, whilst also promoting societal understanding.
Thames Seal Watch was established by a British Divers Marine Life Rescue medic following the fatal incident of the famous London seal, Freddie, in 2021, which had a significant impact on the community. The group aims to educate the public about Thames wildlife, promote safe seal encounters, and enhance rescue efforts. They provide talks, rescue kits, and educational materials to river-users such as rowing clubs, fostering conservation awareness and community pride.
The Cetacean Research & Rescue Unit (CRRU) is a marine conservation charity in northeast Scotland. They safeguard UK cetaceans including whales and dolphins through research, education, and a 24-hour rescue service. Collaborating with universities, they study coastal cetaceans, informing conservation efforts and inspiring budding scientists worldwide. Plus, they provide marine mammal rescue training and operate Scotland’s only specialised team for stranded marine mammals with the help of their team of 600 volunteer first-responders.
Stairfoot Foodbank is a crucial resource in Barnsley, providing emergency food parcels to individuals and families facing financial hardship. Serving up to 147 people weekly, it operates entirely through dedicated volunteers who also conduct fundraising activities like car boot sales and coffee mornings to raise funds for purchasing non-donated food items.
Ben’s Den is a charity founded in memory of Ben Parker, who battled leukaemia from a young age until his passing in 2003. Established by his parents in March 2004, the charity offers families of children with cancer or leukaemia free holidays in specially adapted caravans. It aims to provide these families with much-needed breaks away from hospital settings.
PramDepot provides emergency baby boxes to vulnerable pregnant women lacking essential supplies, focusing on those in London who have minimal support from government or local authorities. Each month, around 40 women and their newborns receive quality clothing, feeding, and sleeping equipment in gift boxes that ensure mothers feel valued. The organisation collects preloved items from public donations, diverting thousands from landfills, and also use funding to provide new items such as pumps and sterilisers.
Hidden Disabilities is a new charity in Hull that supports people with non-visible disabilities through social, wellness and personal development events and activities, and also by raising awareness. Hidden disabilities can include chronic illness, mental health conditions, neurodivergence, cognitive, sensory and movement disorders. These can severely impact daily life yet remain unnoticed, leading to scepticism and isolation. The charity organises inclusive events providing education and support to improve physical and mental health, whilst also promoting societal understanding.
Thames Seal Watch was established by a British Divers Marine Life Rescue medic following the fatal incident of the famous London seal, Freddie, in 2021, which had a significant impact on the community. The group aims to educate the public about Thames wildlife, promote safe seal encounters, and enhance rescue efforts. They provide talks, rescue kits, and educational materials to river-users such as rowing clubs, fostering conservation awareness and community pride.
So encouraging to know that people believed in our cause
“This is amazing, thank you so so much! Making the shortlist means everything to me. Since I lost my brother just a few months ago, I have put absolutely everything into this project to ensure no other siblings wake up and feel how I feel when I open my eyes each morning. By being shortlisted to receive funding from the Matthew Good Foundation, I feel like my hard work has been worth it, and I’m so grateful to be considered.
Thank you for believing in me.“